With Self-Serve Ads On The Way, Twitter Adds Security Startup Dasient To Its Ad Product Team

In preparation for a ramp up of its monetization efforts and its first beta phase of self serve ads, Twitter has bought security startup Dasient, which specializes in malware and fighting spam. The team will be integrated into "revenue engineering," a.k.a the ad product team under directors Kevin Weil and Alex Roetter. From the Dasient blog:

"Since its inception, Dasient has been focused on solving web-scale security problems involving malware and other types of online abuse. In 2009, Dasient launched its web anti-malware platform, capable of scanning URLs and websites for the presence of harmful content. In 2010, Dasient launched the industry’s first anti-malvertising service to protect ad networks and publishers from the scourge of malicious ads. Over the last year, we have been very active in securing the ads and content of the some of the industry’s largest ad networks and web sites."

Source: http://feedproxy.google.com/~r/techcrunch/twitter/~3/7WmGGlJrMPE/

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